Roush Performance is a premier name in the automotive world, combining racing heritage with cutting-edge engineering to create vehicles, parts, and upgrades that excite enthusiasts everywhere. Founded by motorsport legend Jack Roush, Roush Performance has grown from a small racing-focused project into one of the most respected performance engineering companies in America.
History and Legacy
The origins of Roush Performance can be traced back to Jack Roush’s work in racing, where his engineering brilliance and competitive spirit earned victories across NASCAR and drag racing. In the 1990s, he launched Roush Performance as a way to bring his racing expertise to production vehicles. Since then, the company has expanded into building complete performance cars, developing specialized racing parts, and offering aftermarket solutions for enthusiasts who demand more than stock performance.
Location and Facilities
Roush Performance is headquartered in Livonia, Michigan, close to Detroit—the heart of American automotive culture. The facility houses state-of-the-art engineering labs and testing centers where advanced modifications are designed, built, and perfected. This location not only serves as the company’s headquarters but also as the hub for research and collaboration with major automakers.
ROUSH Performance Parts and Modifications
One of the biggest attractions of Roush Performance is the extensive catalog of racing parts available to enthusiasts. Customers can shop for a wide range of products, including:
- Superchargers for massive horsepower gains
- Exhaust systems engineered for power, efficiency, and bold sound
- Wheels designed for lightweight strength and superior traction
- Suspension upgrades for better handling on and off the track
- Body kits and aero components that enhance styling and performance
Each part is developed with the same standards used in professional racing, giving drivers confidence in both quality and reliability.
Price varies depending on the level of modification, but Roush components are valued for their balance of durability and performance.
Vehicles and Special Editions
Roush Performance is widely recognized for its modified Ford vehicles, especially the Mustang and F-150. These vehicles often feature factory-installed Roush upgrades directly from authorized dealers. Notable editions include the Roush Stage Mustang series, which offers varying levels of horsepower, handling improvements, and aesthetic upgrades. The Roush F-150 trucks bring the same racing-inspired performance to America’s best-selling vehicle, often including superchargers, loud exhausts, and unique styling touches.
Why Enthusiasts Trust Roush
Drivers choose Roush Performance not only for racing parts but for complete performance solutions. Whether browsing a shop for affordable upgrades, replacing wheels to change driving dynamics, or investing in a full vehicle package built by Roush engineers, enthusiasts know they’re getting decades of racing expertise. The brand’s dedication to precision and performance justifies the price while offering both style and substance in every product.
Roush Performance remains more than just a brand—it is a symbol of American automotive passion, rooted in racing history, fueled by engineering innovation, and dedicated to delivering vehicles and modifications that go beyond expectations.
